Escape the 100% Trap

Achieve Sustainable Performance

Do you have an addiction to achievement?
Are you stuck focusing on a never ending checklist?
Do you have a purpose-driven career identity?
Are you trying to operate at 100% all the time?
Do you struggle to set big goals that are not tied to a role?

If you are ready to escape, then discover the Sustainable Performance Playbook and Energy Eval to achieve
happier, healthier performance

Sarah Merians Photography

Keynote Topic 1

For leaders, the pressure to excel in every area often fuels the trap of always operating at 100%. The cost? Burnout, lack of strategic space, and running endlessly without advancing. This inspiring and energetic presentation provides the escape. Katie helps leaders shift their mindset using her Sustainable Performance playbook, a 3-step framework and her Energy Eval, which assesses 9 core behavior components and reveals which areas are energizing and draining. Audiences discover how to break through the growth ceiling and achieve happier, healthier performance that drives retention, innovation, and sustainable success.

Keynote Topic 2

Leaders face career identity shifts as they rise, moving from proving themselves to leading others, from managing roles to shaping industries. Along the way, they juggle external expectations, personal reinvention, and the pressure to “have it all.” The result? Katie Virtue was chasing medals, milestones, 100% perfection, and someone else’s definition of success. A high-performing athlete turned corporate leader, she checked every box, until the constant pressure to perform fractured her sense of self. Across continents, in boardrooms and on starting lines, she discovered a more sustainable driver: career identity rooted in purpose, not titles or external approval. In this presentation, Katie delivers a fresh, actionable 3-step playbook to help leaders shed external definitions of success, realign with their purpose, and lead with authenticity and impact.

Workshop Topic

Give your team an interaction session that deep dives into the 3-step approach, helping people determine their purpose and values and outline the behaviors needed to achieve bold balance. Individuals create a plan using the Sustainable Performance Playbook to better prioritize and improve their pace, space and grace leading to more strategic thinking and reduced stress. Teams also learn more about each other, what drives them and how they can work together to achieve healthier and happier performance.

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The Sustainable Performance Playbook

Step 1 – Discover your Purpose

Why am I doing it?

Step 2 - Determine your Values

What’s guiding my decisions?

Step 3 – Implement the Right Behaviors

How am I doing it to maximize energy?

The Energy Eval

A practical tool that assesses 9 core behavior components and reveals which areas are energizing and which are draining.

Optimize Physical Behaviors

Sleep, fuel, and movement to sustain your energy.

Shape Mental Behaviors

Pace, space, and grace for focus and creativity.

Strengthen Emotional Behaviors

Empathy, gratitude, and social connection for resilience.

Take the Energy Eval Assessment to See Your Results

We asked Katie to facilitate her program on Bold Balance as we continue to look for ways to enhance the satisfaction and engagement of our team. She brought us some great information and usable tools to adapt the way we think about work. Our leadership team got a lot out of the program and I would wholeheartedly recommend Katie Virtue and the Bold Balance workshop.

Kristin Tull

President

PRADCO

Katie Virtue is an exceptional presenter whose ability to engage an audience is second to none. Having worked closely with Katie on numerous projects, committees, boards, and initiatives, I have witnessed her skillful communication and leadership in many settings. However, one presentation stands out above all others: her transformative session, “Sustainable Performance – Escape the 100% Trap”

Mike Daly

VP Sales

Serko

“Katie Virtue left me truly inspired (and convicted in the best way). Her talk on Bold Balance: Escape the 100% Perfectionist Trap and Beat Burnout hit home. “What pace do you go through your day—sprint, run, or walk? And how long can you actually sustain that?” That question stopped me in my tracks. What would it look like if you walked through your day with intention instead of sprinting through it in survival mode? Her presentation has me focused on normalizing balance as part of success.”

Attendee

“As a featured presenter at CSPI’s 2025 Micro Conference, Katie offered our audience a thoughtful and engaging presentation filled with fantastic ideas that resonated with our association members craving personal balance while achieving their professional goals in a competitive industry. Katie’s thoughtful approach and engaging presentation

offered our audience an educational program filled with fantastic strategies and practical advice. Our audience has been enthusiastically positive about the session as well as Katie’s natural ability to engage an audience.” 

Morgan Christopher

Managing Director

Convention Sales Professionals International

About Katie

From Division 1 hockey player to corporate climber to world runner and now a recovering perfectionist focused on a purpose driven identity, Katie coaches high achievers to escape the 100% trap to beat burnout and achieve sustainable performance using energy as the metric.

 

She does this through professional speaking, training and coaching using her signature Sustainable Performance Playbook and Energy Eval, a practical tool that identifies the behaviors that fuel or drain effectiveness. Known for her energetic delivery and actionable frameworks, she equips audiences with practical tools they can use immediately to reclaim focus, spark creativity, and lead with greater impact in demanding environments.

 

Katie also serves on the Board for the Global Business Travel Association and beyond the boardroom, she is on a bold mission to run a race on every continent and enjoys coaching her sons in ice hockey.

Get in Touch

Ready to bring Katie's transformative approach to your team or event?

Reach out to discuss booking her as a speaker or workshop leader and learn how to achieve sustainable performance.

© 2025 Katie Virtue. All Rights Reserved.